BOOTHED’s (@boothedofficial) new single, “Seasons,” just dropped on May 29 through Soave Records, moving the project further into a funky tech-house direction while keeping Francesco’s broader path through house music in focus. Since around 2019, BOOTHED has been building through releases, DJ support, and club-facing records that have helped shape a clearer identity across the electronic music circuit.
That growth has included support from names such as Nicky Romero, Dannic, Lovra, and Curbi, along with records reaching club and festival-related spaces connected to Ultra Music Festival, Tomorrowland, Ministry of Sound London, Melkweg Amsterdam, and Pacha Munich through DJ play and wider electronic music activity.
Tracks like “Up,” “I Only Wanna,” “I Like That,” and “When You Touch” helped build that foundation, with “When You Touch” also leading to a special guest appearance on Don Diablo’s HEXAGON Radio. Recent releases like “Get Down On It” and now “Seasons” point toward a project still refining its identity while staying rooted in club energy.
In the conversation below, BOOTHED talks about the pressure to stay recognizable while still being adaptable enough for promoters, lineups, and different rooms. He gets into building a brand without chasing fast online relevance, knowing which events fit the project, and balancing consistency with experimentation across clubs, festivals, and crossover spaces.
For an artist entering another release cycle with “Seasons,” those answers give a useful look at how he thinks about long-term growth inside house music and club culture.
Interview With BOOTHED
What has helped you stay true to your direction while still being someone promoters want to book?
I think the key is understanding that authenticity and adaptability can work together.
I have always tried to maintain a clear identity in my music while still understanding the environment I am playing in. If it is a club, a festival, or a crossover event, I focus on energy and connection rather than forcing myself into trends that do not feel natural. Promoters ultimately want artists who bring personality and consistency, instead of someone following the current hype cycle.
How do you approach building a brand or presence without feeling like you are chasing relevance?
For me, the project has always grown naturally through the music itself rather than trying to manufacture attention. Of course, social media and visibility are important today, and I try to use them as tools rather than letting them define the direction of the project.
I focus on building a recognizable identity over time instead of chasing every fast-moving trend online. Long term, I think people connect with artists who feel genuine and consistent.
Have you felt pressure to change your style to fit a lineup or event? How did you respond?
Definitely. In electronic music, there is always pressure to adapt because trends move quickly and every lineup has its own identity. I have learned that trying too hard to fit into something usually weakens the project rather than helping it.
I prefer finding a balance where I can adjust the energy or direction slightly while still keeping the core identity of BOOTHED intact. That balance has probably helped me evolve without losing myself creatively.
What does long-term relevance look like to you beyond the current hype cycle?
I think long-term relevance comes from evolution rather than constant reinvention.
The artists who last are usually the ones who stay connected to why they started making music in the first place while still growing with time. For me, it is about building something sustainable artistically through releases, live performances, and collaborations, rather than relying on one viral moment. If people still connect with the music years later, that means a lot more to me than temporary attention.
Can you think of an artist who is not trendy and still gets booked, and what do you think they are doing right?
There are many artists like that in house and electronic music, especially people who built their careers through consistency and clear musical identity rather than trends.
Someone like Fedde Le Grand is a good example because he has remained relevant across different generations of dance music while still sounding authentic to himself. I think artists like that maintain credibility and experience without constantly chasing what is fashionable every month. Audiences and promoters respect longevity when it feels earned naturally.
Do you believe your taste is something that can be explained, or does it speak for itself?
I think it is a bit of each. My taste is heavily influenced by disco, funk, and older dance music, along with modern club culture and electronic production.
Over time, those influences naturally blended into the sound I gravitate toward today. I can explain where it comes from creatively, and ultimately I think music communicates much more through feeling and atmosphere than through words. People usually understand your taste when they experience the energy behind it.
How do you balance consistency with experimentation in the kinds of gigs you say yes to?
I try to see consistency as an identity rather than repeating the same thing every time. Some gigs allow me to push deeper or more club-focused sounds, while others lean more crossover or festival-oriented, and the energy behind them still comes from the same place. Experimentation is important because it keeps the project evolving and keeps me creatively motivated.
At the same time, I always want people to recognize a certain feeling or direction when they hear or see BOOTHED.
Will Vance is a professional music producer who has been involved in the industry for the better part of a decade and has been the managing editor at Magnetic Magazine since mid-2022. In that time period, he has published thousands of articles on music production, industry think pieces and educational articles about the music industry. Over the last decade as a professional music producer, Will Vance has also ran multiple successful and highly respected record labels in the industry, including Where The Heart Is Records as well as having launched a new label with a focus on community through Magnetic Magazine. When not running these labels or producing his own music, Vance is likely writing for other top industry sites like Waves or the Hyperbits Masterclass or working on his upcoming book on mindfulness in music production. On the rare chance he's not thinking about music production, he's probably running a game of Dungeons and Dragons with his friends which he has been the dungeon master for for many years.
