
EBay Hunting
So you all have probably heard of a “303” or Roland TB-303, but never really knew what the hell that meant. Well it’s referring to the legendary analog synth that changed house music and EDM Culture forever and gave birth to the term “Acid.” The 303’s sound was originally supposed to emulate a bass guitar, but it didn’t really go over well with it’s intended audience so the units were discontinued. Urban legend has it that with the price drop in the unwanted units they were appealing to young producers experimenting with 808 and 909 drum machines at the time. They tweaked the sound and Acid House Music was born.
So here it is, an original analog unit up for auction, which you don’t see that many of anymore. Dream a little dream…! Buy it here.
Good for: Serious gear collectors and producers that know how to use analog synths.
Bad for: Rookies thinking it’s cool to have one just because it’s a “303.”
David Ireland is a professional strategist, creative, and marketer. He began his career in 1995 as creator and publisher of BPM Magazine. In August 2000, BPM Magazine merged with djmixed.com LLC, an online media company based in Los Angeles, which later evolved into the Overamerica Media Group [OMG] in 2003. In 2009, Ireland left Overamerica Media Group to serve as the VP of Marketing at Diesel. In 2011, he returned to his roots in media and cofounded the online electronic music publication Magnetic Magazine and created The Magnetic Agency Group. In June 2018, Ireland joined Winter Music Conference (now owned by Ultra Music Festival) as the Director to lead the reboot for 2019 and usher in a new era for the iconic brand. He served as Chief Marketing Officer at Victrola for three years, guiding product innovation and brand growth. He currently serves on the advisory board of Audiopool, a new music tech startup focused on AI-generated music licensing and artist revenue models.